Internet Business Plan

Nearly every new Online company or online venture, from the smallest online retail website to the largest information and entertainment portal, will be more successful when there is your company proposal that serves as a road map to success.

At Advanced Press Shows we have a team of Online promotion and company experts with the knowledge and expertise to develop complete Online strategic company plans for online start ups to secure funding and to assure that new online marketers have a good chance of success while generating the highest ROI. Our Online strategic company plans can also be used to assessment and evaluate the potential revenue-generating capability of an existing web company.

Our custom Online strategic company plans will not only include a technique, researching the industry and execution tactics, but also website and web program content and performance requirements, look for, social networking and promotion via email and other online promotion channels.

The 5 key components covered in the Online company technique strategy are: Situation Analysis, Internet Marketing Strategy, Web Site/Application Growth, Internet Marketing Implementation Plan & ROI, Review Process and Distribution.

Situation Analysis

The situation research area provides a breakdown of the client’s company niche, and a industry, SWOT (strengths, weak points, opportunities and threads) an internet-based aggressive research.

Market Analysis

The researching the industry determines the industry trends, industry characteristics and needs, industry size and industry position of the client’s current items, solutions and website.

Strengths, Weaknesses, Opportunities and Threats

The SWOT area of the technique determines the pros and cons of the client’s items or solutions and identifies any technology and aggressive threats that may impact the client’s goals and goals.

Online Competitive Analysis

Advanced Press Shows conducts an online aggressive research that includes a assessment of the client’s major online competitors, including an assessment of their offerings (products and services), costs, merchandising technique, online industry position, technique, media mix, online exposure and website effectiveness/conversion rate.

Products and Services

This area describes the client’s goods and solutions, monetization model, costs and support service programs.

Online Opportunity Assessment

The online company area provides an assessment of the Online income opportunity in the areas covered by the technique.

Internet Marketing Strategy

This technique area of the Internet Business Plan covers the mission statement for the online world company, measurable client goals and goals, the target areas and focus, online items or solutions positioning, current and future online media promotion mix an internet-based exposure, monetization, costs, client support technique and budget. This area also explores the integration with offline promotion activities.

Web Site and Application Development

The website and database integration area provides descriptions of the visual design direction, information structure, front-end and back-end development platforms, content, performance, hosting environment and website management solutions for the client’s website or program. This area will cover the following areas:

• Content and messaging
• Information architecture/hierarchy
• Site structure and navigation
• Web website usability
• Visual design/presentation and layout
• Web website functionality
• Customer communication and feedback
• Trust and confidence building
• Error handling
• Technology
• Site management services

Internet Marketing Implementation Plan and ROI

Based on the findings from the previous sections, Advanced Press Shows will prepare an Internet Marketing Implementation Plan that defines the technique, tactics, optimum mix of online media to give the client’s venture the maximum online exposure, website conversion rate and ROI. Depending on the client’s goals and budget the technique will describe the detailed estimated execution and ongoing cost of the following areas of Internet marketing:

• Creative development, including text ads, display ads and special landing page development
  Web website or program development

• Search engine marketing
• Keyword research and selection
• Search engine optimization (SEO)
• Paid look for advertising (Submission of keyword data and ad text to the look for ad networks)
• Shopping comparison internet look for engine product feeds submission
• Online media planning and buying (Online display ad placement through direct media buys at publisher sites or through ad exchange networks)
• Social media promotion and advertising
• Email marketing
• Mobile strategy
• Internet strategy execution, ongoing campaign management and cost
• Revenue and ROI projections

Internet Business Plan Review Process and Delivery

The online researching the industry, aggressive research, strategic positioning assessment and enhancing the Internet Marketing Implementation Plan are performed by our experienced Online promotion experts and web design staff who have years of experience advertising and web development. The entire technique development, delivery and assessment process is comprised of the following steps:

• Review of the client’s company goals, goals and KPI’s (key performance indicators)
• Initial visit to the client’s current website and online promotion channels to start the assessment, when necessary
• Intermediate assessment session(s) with the client to gather input on the vision and direction of the venture and to discuss the progress of the plan
• Preparation and delivery of a written Internet Business Plan
• Follow-up session through teleconference or in person at our offices to assessment the plan.